The Traderszone Network

Published in TZ Latest News 21 October, 2014 by The TZ Newswire Staff

Wet European summer leaves Heineken beer sales short

Heineken (HEIN.AS), the world’s third largest brewer, reported lower than expected beer sales in the third quarter as Europeans drank less during a wet summer, but retained its full-year outlook. The Dutch brewer, which makes Europe’s best-selling Heineken lager as well as Sol, Tiger and Strongbow cider, said beer sales were barely changed in the July-Sept period with declines in both eastern and western Europe, but increases elsewhere. Heineken nevertheless repeated it expects full-year margin expansion by more than its annual target of 40 basis points.

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