Sturm, Ruger, & Co. (NYSE: RGR) may not have the same storied history as rival Smith & Wesson, but that doesn’t mean the gunslinger isn’t an interesting case study all by itself. There’s a reason millions love Ruger guns, after all.
Following are 12 things you just might not know about Sturm, Ruger, and why they’re so important to it today.
Image source: Sturm, Ruger.