The Traderszone Network

Published in TZ Latest News 18 April, 2015 by The TZ Newswire Staff

Taurus revamp debuts in China as Ford counters U.S. sedan slump

SHANGHAI/DETROIT (Reuters) – Ford Motor Co’s (F.N) global premiere of its redesigned Taurus sedan in China underscores a shift in its U.S. home market from the big sedan to roomier, utilitarian crossover SUVs. There’s a similar trend in China, the world’s biggest car market, but there is still a decent appetite among Chinese buyers for large sedans while, in the United States, demand has stagnated. According to research firm IHS Automotive, China’s market for large sedans has overtaken the United States, with sales of around 4 million last year, topping the 3.6 million sold in the U.S.

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