Apple’s iPhone X is officially on the market, and there are a number of elements the reviews have focused on — the camera, the new gestures that have replaced the home button, the fancy OLED screen (that may have a blue tinting problem) and the marvels of Face ID.
But let’s be honest. While all of those features might have been reasons people chose to shell out $1,000+ for the iPhone X, there was one reason that stood out among all others.
The animojis.