The Traderszone Network

Published in TZ Latest News 27 October, 2017 by The TZ Newswire Staff

Why Deals Don’t Drive Loyalty

The selling point for Cheers was never the food; it was the fact that everybody knew your name.

Talking the loyalty talk doesn’t inspire consumers to stick with a brand. Retailers, QSRs and any other business that wants to enjoy true customer loyalty must walk the walk as well. The brand must show loyalty to the customer before the customer shows loyalty to the brand.

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