First Data said on Tuesday (Nov. 15) it has released its 2016 U.S. Prepaid Consumer Insights Study, and the research showed that consumers are “adopting and embracing” digital gift cards amid a backdrop where eGift card usage is increasing.
First Data said on Tuesday (Nov. 15) it has released its 2016 U.S. Prepaid Consumer Insights Study, and the research showed that consumers are “adopting and embracing” digital gift cards amid a backdrop where eGift card usage is increasing.