Image source: Fitbit.
With a market cap approaching $580 billion, Apple (NASDAQ: AAPL) is more than 190-times larger than Fitbit (NYSE: FIT). Apple pays a healthy dividend, derives the overwhelming majority of its revenue from smartphones, and trades at a modest 12.5-times trailing 12-month earnings. Fitbit pays no dividend, sells no smartphones, and trades with a valuation more than twice as rich.