After days of dreary reports seemingly coming from all comers, some sunlight appears on the horizon.
The infusion of cheer comes care of new back-to-school shopping projections that indicate that getting ready for next year is already happening and will continue at a fairly strong pace throughout the summer season.
The data comes from a joint report by Yahoo and Ipsos Connect “Back-to-school Back-to-college Shoppers April 2016,” which indicates that the back-to-schooler this year on average will spend about 37 percent more than they did last year — $470 on average as opposed to $343.