“Stealing an identity has never been easier than it is today, and it will be even easier tomorrow. That’s why fraud is always about identity.”
That’s Michael Reitblat, the CEO of Forter, a fraud prevention platform whose business is designed to make it harder for fraudsters to use those easy-to-come-by identities at a merchant.
But just because the fraudsters have an easier time than ever picking off the identity of consumers at will, his advice to merchants is to basically just chill.