Ford Motor Co (F.N) on Tuesday will launch a new luxury version of its F-150 pickup truck that could command prices above $60,000, answering growing demand from U.S. consumers for trucks that could substitute for a higher end German sedan. The 2016 Ford F-150 Limited will go on sale later this year, and will be a step up from the automaker’s current top-of-the-line pickup, the F-150 Platinum. Low gasoline prices along with better fuel economy have boosted demand for feature-laden duty trucks and large SUVs which are helping the bottom lines for the three Detroit automakers.
Published in TZ Latest News 20 July, 2015 by The TZ Newswire Staff
Ford bets U.S. consumers will snap up high-end pickup trucks
Published in TZ Latest News 20 July, 2015 by The TZ Newswire Staff
Ford bets U.S. consumers will snap up high-end pickup trucks
Ford Motor Co (F.N) on Tuesday will launch a new luxury version of its F-150 pickup truck that could command prices above $60,000, answering growing demand from U.S. consumers for trucks that could substitute for a higher end German sedan. The 2016 Ford F-150 Limited will go on sale later this year, and will be a step up from the automaker’s current top-of-the-line pickup, the F-150 Platinum. Low gasoline prices along with better fuel economy have boosted demand for feature-laden duty trucks and large SUVs which are helping the bottom lines for the three Detroit automakers.