At Apple‘s (NASDAQ: AAPL) Sept. 12 product launch event, the company announced the iPhone X. The iPhone X brings a lot of new features to the table, including what the company refers to as a Super Retina HD Display — Apple marketing speak for the organic light emitting diode, or OLED, based display found on the new device.
During Apple’s product launch event, Apple marketing chief Phil Schiller said the Super Retina HD display on the iPhone X is the first OLED-based display to be good enough for an iPhone.
Image source: Apple.